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August 25, 2020

Diversity and Inclusion By Design

Though executives tend to think—and want to believe—they’re hiring and promoting fairly, bias still creeps into their decisions. They may use ambiguous criteria that amplify unconscious biases such as conformity and personal similarity bias which… Continue Reading

Getting a Return On Your Journey Mapping Project
August 13, 2020

Getting a Return On Your Journey Mapping Project

With customer shifts to digital delivery channels, companies are putting more emphasis on creating better digital experiences.  Most companies spend too much time fixing the bad parts of an experience and would be better off… Continue Reading

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August 5, 2020

Is Adaptability More Important Than Cultural Fit

A recent article in Harvard Business Review (HBR), suggests that hiring employees who share similar values is especially beneficial for retention - contributing to a stable and committed workforce - but is less important to… Continue Reading

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July 31, 2020

Modelling Customer Behaviour After Covid-19

  Lockdown and social distancing measures to contain the spread of COVID-19 have resulted in a severe economic downturn world over. In the midst of uncertainty and the fear of the unknown, businesses are grappling… Continue Reading

June 8, 2020

Four Steps To Designing Employee Experience Solutions With Your Employees

The current environment with COVID-19 has many human resources teams wondering how best to support employee needs. Only our employees know how this is impacting them.  Uncertain, ambiguous situations like this pandemic, are the right… Continue Reading

June 4, 2020

Design and Analytics – Puzzle pieces

I started out as an analytics guy thinking that all of the important answers were in the numbers. The answers were waiting to be found but were concealed in the data and just needed to… Continue Reading

May 29, 2020

Data — The “Special Sauce” Driving Netflix’s Hit Making TV

Analytics helps industries of all kinds to gain insight into their customer’s wants and needs. Netflix does a particularly good job of mining customer data.  It uses analytics to wade through customer data and identify… Continue Reading

May 8, 2020

Why Location Intelligence is Important for your Business

What is location intelligence? Location intelligence combines business data with spatial data to communicate a correlation between the location of people, transactions, and assets. Although many businesses analyze their own data, few are looking at… Continue Reading

March 18, 2020

Design Centred Approach to AI Workshop Review

On February 18th, 2020, we held one of our Design Centred Approach to AI Workshops as part of an initiative to educate our network of great contacts. We hosted participants at the office of INTERSECT, who generously sponsored one of their training rooms. Participants came from a wide range of backgrounds, including human resources, design, telecommunications, data science, insurance, cloud-computing,… Continue Reading

February 5, 2020

Driving Creativity with Data

Creative imagination and the right data is helpful when looking for solutions to difficult problems. In this blog, we learn more about an innovative thinker in Mexico City that got the combination right. To learn more about combining creative design and analytics participate in one of our workshops or reach out to the Impact Signal team. In the Power of… Continue Reading

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