Difference Between A Process Map and A Journey Map

A process map and a journey map are tools used to visualize and understand the steps and interactions involved in a particular process or experience. However, the main difference between the two is the focus of the analysis.

A process map documents and analyzes the specific steps and tasks involved in a particular process. It typically includes a flowchart or diagram that shows the sequence of steps, inputs, outputs, and decision points involved in the process. A process map aims to understand how a process works and identify potential areas for improvement using a production line understanding of the world.

On the other hand, a journey map documents an individual’s or group’s experience as they move through a particular process or system. It typically includes a timeline or storyboard that shows the different touch-points and interactions that the individual or group has with the process or system, along with their thoughts, feelings, and behaviours at each step. A journey map aims to understand the customer or user’s perspective and identify areas where the process or system can be improved to better meet the needs of a specific user type. 

In summary, process maps and journey maps are similar because they are both used to visualize and understand a process or experience. However, the journey map focuses on the customer/user experience.